SimpleTexting's per-credit model works fine at small scale. At 100k+ texts per campaign, it gets expensive fast. Smarterblast charges one price per campaign — $449, $699 or $999 — and you bring the list you already have. Here's when to stay, and when to switch.
Pick SimpleTexting if you run a subscriber program under about 50,000 texts a month and want two-way chat and integrations. Pick Smarterblast if you send 100,000 to 2,000,000 texts per campaign and want one known price, no platform to learn and a 70% delivery guarantee.
SimpleTexting does a lot of things well. It has a clean interface, solid two-way messaging inbox, easy keyword-based opt-in flows, and integrations with tools like Zapier, HubSpot, and Shopify. Their onboarding is fast and their support is responsive.
That makes it a strong fit for:
If your workflow is built around inbound opt-ins, CRM integrations, and subscriber management — SimpleTexting is a reasonable choice. We'll say that plainly.
The problem starts when volume goes up. Per-credit billing that's fine for a small list becomes a real line item at 500,000 texts.
SimpleTexting charges per credit, per message. That model is predictable at low volumes. At 100,000+ messages, it becomes a significant cost driver — and the math gets worse as your campaigns grow.
One price per campaign changes that equation entirely. Smarterblast is $449 for up to 100,000 texts, $699 for up to 500,000 and $999 for up to 2,000,000. At 500,000 texts that's $1.40 per 1,000; at 2,000,000 it's $0.50 per 1,000. That's not a small difference — it's a different business model.
SimpleTexting is a self-serve platform: keywords, sign-up forms, inbox, automations. If you just need one message sent to a big list, that's a lot of setup. With Smarterblast you choose a package, pay in crypto, and upload your list and message through a private link we email after payment. We send and email you a delivery report.
| Feature / Factor | SimpleTexting | Smarterblast |
|---|---|---|
| Pricing model | Per credit / per message | Flat rate per campaign from $449 |
| Best volume range | Under 50,000 messages/month | 100,000 – 2,000,000 per campaign |
| Cost at 500,000 texts | ~$7,500 (est.) | $699 (Silver) |
| Two-way messaging inbox | Strong feature | Not the focus |
| CRM / Zapier integrations | Yes, extensive | Not needed — upload your list file |
| Free trial | Yes | No — every package has a 70% delivery guarantee instead |
| Getting started | Low — self-serve platform | Choose a package, pay in crypto, upload your list — we send |
Real Estate: Agents and investors texting 200k–1M contacts need a cost they know before they send. A per-credit model isn't built for that. See our real estate SMS marketing guide for campaign-specific detail.
Insurance & Mortgage: Big campaigns to your client and lead lists are easy to plan when the price is fixed. One price per campaign makes ROI modeling straightforward. Per-credit pricing makes it unpredictable.
Solar: Campaigns for solar installers and lead generators routinely hit 500k+ texts. A per-credit model at that scale is a margin problem. A $699 campaign is a line item.
Political Campaigns: Campaigns move fast and lists are large, so volume spikes are common. One price per campaign absorbs those spikes. Per-credit billing amplifies them. See our political campaign SMS page for more.
Here's a straightforward comparison at common campaign volumes. Exact per-credit rates vary by plan, but these figures reflect typical market pricing for per-message SMS platforms:
| Campaign Size | Per-Credit Model (est. $0.015/msg) | Smarterblast Flat Rate | Estimated Savings |
|---|---|---|---|
| 100,000 messages | ~$1,500 | $449 (Bronze) | ~$1,000+ |
| 500,000 messages | ~$7,500 | $699 (Silver) | ~$6,800 |
| 1,000,000 messages | ~$15,000 | $999 (Gold, up to 2,000,000) | ~$14,000 |
At 100,000 messages, the difference is already over $1,000 per campaign. Gold covers up to 2,000,000 texts for the same $999; above that, email sales@smarterblast.com for a custom quote. One price per campaign isn't just cheaper — it makes campaign ROI predictable, which matters when you're also paying for creative and sales follow-up.
If you're also evaluating other per-message platforms, our TextMagic alternative comparison covers similar pricing math for another popular per-credit competitor.
One price per campaign. No monthly contract.
$449 one-time
Up to 100,000 texts$4.49 per 1,000
$699 one-time
Up to 500,000 texts$1.40 per 1,000
$999 one-time
Up to 2,000,000 texts$0.50 per 1,000
70% delivery guarantee on every package. If fewer than 70% of the valid numbers on your list are delivered, we refund the package price.
Campaigns start at $449 for up to 100,000 texts. Smarterblast is built for campaigns of 100,000 to 2,000,000 texts. If you're sending under 25,000 messages per campaign, a per-credit platform may actually be more cost-effective for your volume — and we'll tell you that directly rather than oversell you.
Choose a package and pay in crypto — you don't need your list yet. After payment is confirmed, we email you a private link to upload your list and message. We send the campaign and email you a delivery report. No platform to learn, no monthly contract.
Every package has a 70% delivery guarantee. If fewer than 70% of the valid numbers on your list are delivered, according to carrier delivery reports, we refund the package price.
Yes — SimpleTexting is a legitimate SMS marketing platform based in the US, founded in 2010, serving primarily SMB and mid-market customers with two-way messaging, autoresponders, and basic campaign tools. The platform works well for subscriber lists in retail, fitness, religious organizations, and similar use cases. Where it fits less well: single sends of 100,000+ texts, where per-credit pricing adds up fast.
Probably not — at least not as a marketing channel. RCS (Rich Communication Services) is rolling out as an enhancement layer on top of SMS, adding rich media, read receipts, and verified sender badges, but Apple's RCS support remains limited and carrier rollout is uneven. App-based messaging like WhatsApp and iMessage is fragmented across platforms. For direct marketers who need a universal channel reaching every mobile number with high open rates, SMS remains the dominant choice through 2026 at least.
Pricing: Full package pricing, including the per-1,000 comparison against published SimpleTexting rates, is on the pricing page.